FRANKIE AKA FUTURE LEGEND: THE STORY BEHIND THE BRAND
This is the story of not just a Clothing Brand but a movement, Frankie aka Future Legend shares with us the background of the creation of Underground Clown and its subsequent best selling brand Future Legend.
He started the Underground Clown brand in 2008 in honor of his dear friend Cory Pelzer who was murdered in 2001. Cory was shot on a crowded NYC bus on his way home from work at the Kings Plaza Mall in Brooklyn, to this day his murder goes unsolved and cold, thru the UGC Clothing brand he pays Homage to his friend and donates all the profits from sales to various charities.
The creation of “FUTURE LEGEND” was just an idea he had and he put a simple shirt together in distressed font that said Future Legend. The shirt would just always sellout, Pro Boxer Paulie Malignaggi and Frankie met through a mutual friend in 2009 and gave him the chance to tell him the story behind the brand and Paul has worn the shirt through numerous Title wins and defenses since then. They are now the best of friends and business partners along with former UFC and current Bellator MMA fighter Phil Baroni, they are all inspired to do good give back and make a difference through the success of their brand.
For more information :
www.futurelegend.co
www.futurelegend.com
www.twitter.com/1futurelegend
www.twitter.com/theugc